Quick Audit
- Full funnel review
- Desktop + mobile analysis
- Top priority issues, ranked
- 15-min video walkthrough
- Delivered in 3 business days
Conversion audits and ongoing CRO for Shopify and DTC brands. I find the exact friction points stopping visitors from buying, rank them by revenue impact, and hand you a clear plan to fix them — fast.
Trusted By
The problem
Your ads are running, your SEO is working, visitors are arriving. But your conversion rate hasn't moved — or it's slowly sliding while acquisition costs climb.
Analytics tells you that people leave, not where or why. So you test random tactics — new apps, countdown timers, trust badges — and hope something sticks. Usually you just burn budget on traffic that was never going to convert.
What you get
Not a templated checklist. I review your entire purchase flow myself, find the highest-impact issues, and tell you exactly what to change — and in what order.
Full conversion review of your homepage, product pages, cart and checkout
Desktop and mobile analysis — most DTC traffic is mobile
Every friction point ranked by estimated revenue impact
Specific, implementable fixes — not generic 'improve UX' advice
A 15-minute video walkthrough explaining each finding and why it matters
A written report delivered as a professional PDF
How it works
01
Book and brief
Book a call or fill a short questionnaire about your store, traffic and goals. Most briefs take under 5 minutes.
02
I review your flow
I walk every step a customer takes — landing page to checkout, desktop and mobile — finding the friction, dead ends and missed trust signals.
03
You get the report
Within 5 business days: a prioritised written report plus a video walkthrough. You'll know what to fix, why it matters, and what to do first.
Services & pricing
Audits for a fast diagnosis, or an ongoing partnership for brands that want a dedicated CRO eye on growth, design, and development.
The approach
Across 20+ client engagements I've run UX audits, competitive analysis and conversion research to drive data-driven design decisions — for e-commerce, SaaS and service businesses.
I focus on changes that are measurable, implementable and tied to revenue. No theory, no trends — just the structured diagnosis that tells you exactly where the money is leaking.
“I should have done this sooner. Brett helped me far more than I could have imagined.”
“Night and day results! Such a refreshing experience.”


About
I'm Brett Beckermann. When you hire me, you work with me directly — no account managers, no junior analysts, no handoffs. I do the audit, I record the video, and I answer your questions.
I've spent 7+ years helping e-commerce, SaaS and service businesses improve conversion through research, UX analysis and disciplined testing. I'm based in East London, South Africa, and work with clients across time zones remotely. If you need someone to tell you exactly why your store isn't converting and what to do about it, I'm a good fit.
FAQ
Book a free intro call. You'll get a clear next step and a full audit within a week.